Coca-Cola Makes Everything Better
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During yesterday’s Super Bowl, among the funny but never-ending car and beer advertisements, there was a bright spot in a commercial that had a point beyond selling a product. Coca-Cola put out a commercial in which James Carville and Bill Frist, politically at odds with one another, enjoy Washington together—while sharing a Coke, of course.

If Coke can get it right, I am starting to wonder why the government cannot. Without going on a really cliché and naïve rant about how I wish everyone would just get along, I do think that more compromise should be happening in Washington. I know George Bush stinks—for lack of a better word—but there very well may be another Republican in the White House next year. If, for example, the troops are ever going to leave Iraq, someone must be willing to give an inch.

In the end, I suppose that Coca-Cola’s number one motivation was not trying to advocate bipartisanship in Congress with this advertisement. Rather, it was doing something creative to get people to remember that Coca-Cola had a great commercial. Nevertheless, they certainly succeeded. Not that I don’t drink enough Diet Coke as it is, but I think this ad convinced me to drink even more, and they sold me without using half naked woman or animals.


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