TradingMarkets.com has an interesting perspective on how campaigns are targeting the much-desired Pennsylvanian youth vote by going online and talking about the issues that matter to young people.
The director of the Student Public Interest Research Groups' New Voters Project said groups like hers have become more sophisticated in how they get out the vote.
"If you apply the same kind of outreach tactics to younger voters as older voters, like face-to-face contact or phone banks, it works," Jahagirdar said.
Candidates, she said, are also more actively courting the youth vote by "focusing more on issues young people care about," such as college tuition costs. And Internet sites have become more sophisticated in recent years, with blogs and quick interaction, giving the Internet generation more of a sense that the campaigns understand them.
Apparently, campaigns weren't previously aware that young people worry about issues as much as older generations do.
Even Fox News has picked up on the relationship between the youth vote and issues.
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