This Whopper™ of a victory must be even tastier (sorry - couldn’t resist) as it comes after the discovery that Burger King hired a company to spy on the Student/Farmworker Alliance.
You cheered with them when they took on Taco Bell and Yum Brands. Now, the Coalition of Immokalee Workers has done it again! For the past 2 years, the CIW has run a campaign to expose the dismal conditions and treatment farmworkers who supply McDonald's receive. Today, McD's and suppliers have agreed to the following as a result of the campaign:
A penny more per pound to workers harvesting tomatoes for McDonald's;
A stronger code of conduct based on the principle of worker participation;
And a collaborative effort to develop a third party mechanism for monitoring conditions in the fields and investigating workers' complaints of abuse.
Yay CIW! And we can't forget the important role students played in supporting the campaign, through the spearheading organization Student/Farmworker Alliance, that works in solidarity with the CIW.
The Truth Tour is still on though! This weekend, organizers, students, workers, and even some celebs will gather in Chicago to demand the dignity and just treatment of farmworkers.
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